Media Training is the process of preparing an organisations key stakeholder with the necessary communication skills to manage the media. Writers Bureau Media Training facilitators and seasoned journalist will impart insight into the mind of a journalist, how to handle difficult questions and when to engage with the media
Media Training
Purpose :
To ensure clear messaging that does not compromise the company’s reputation. Media training prepares industry leaders and company management for hard hitting questions from journalists and reporters, it develops their communication skills and ensures that all messages relayed on behalf of the organisation are aligned with the Public Relations plan. Understand the media landscape, how they navigate and what they require from you. Differentiate between media houses and how each media house will position your brand. Develop and provide tools for confidently
Proposed workshop modules :
- One-on-one media training in a studio with camera.
- Advanced media training in a studio with camera .
- The importance of readiness for media engagements such as interviews
- Owning the narrative.
- Improve the quality of your articulation.
- Combat fear of the media.